Media Training: How to Handle Tough Interviews Differently Than Ron Paul
CNN interviews presidential candidate Ron Paul. Paul begins with quick, short answers and then tells the journalist “Why don’t you go back and see what I said yesterday on CNN?” Paul continues to...
View ArticleMighty, Mighty Media Training: The Impression That I Want To Get
After the first presidential debate, some people complained voters and experts often award candidates points for style instead of substance. Well, duh! I try to keep up with important issues as best as...
View ArticleThe Continued Role Of Social Media In War And Politics
My mom repeated her social media blasphemy. “Twitter is a waste of time,” said told me several times. I don’t spend as much time anymore on Twitter. People started annoying me especially as the...
View ArticlePublic Relations: Treacherous Territory
One person makes enough comments over time, we know where he stands politically. Another man, in a prominent place where prospective clients can easily see, posts a picture of himself with a...
View ArticleCan A Man In Makeup Help You Make Better Videos?
This is Keith writing. I point that out to properly put the next line in context. I wore makeup for most of my professional career. Most TV reporters wear makeup. But because of my fair skin, I...
View ArticleShould your business videos try to be funny?
I met a client for dinner and one of the topics we talked about was shooting a second video. More than 16,000 people have watched his first video. We had previously discussed a fun idea for a second...
View ArticlePublic Relations: Ways To Prepare Clients For Heartbreak
The following steps may help clients better understand your efforts even when your hard work does not land media coverage. Document in detail your contacts with media outlets and share this...
View ArticleCBS5 Interviews Client On The Money
CBS5 in Phoenix interviews client On the Money about advice for small businesses on keeping a watchful eye on their finances. Click here to view the embedded video.
View ArticleI’m building both a business and a tower
I’m posting a blog the other day. That’s tricky business when a good night’s sleep is only a dream. When you’re tired, catching typos and extra Building A Business spaces is not a sure thing. While...
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